Designing Visual Stories

Our goal is to deliver custom quality designs with every project, exceeding your expectations.  We accomplish this with a very methodical process that begins with a client briefing to understand your project vision and goals. This is the most essential element in the CREATIV DESIGN PROCESS and is the kickoff point with your WICKED DESIGNER! 

• Project details
• Brand guidelines
• Target audience
• What the final product should be (I.e. brochure, eBook, etc)
• Timeline expectations and milestones
• Budget
• What you intend viewers to do when they see the final product
• Examples of similar work you like (and don’t)

Once we get a clear understanding of the scope of your project vision and goals, we begin to research your industry and audience to build a better understanding of  

• competitor designs
• how the intended audience is engaging on channels like social media

We take this knowledge and apply it to the project and define a detailed strategy and project plan that will bring your vision to life.

Before we go full-throttle into your project, we brainstorm some concept ideas and present them to you. This will minimize any frustration throughout the creative process. We want to make sure we are on the right track and factor in any really strong ideas on your vision of the final designs.  Once we present these concepts from the brainstorming session and you decide on which one you want to move forward with, we are ready for the race! This will make for a smooth graphic design workflow process that gets you the best results, fast.

We understand the scope, we are headed in the right direction...the CREATIV HUMAN is off to the DESIGN RACES eyeing the 1st Place Win. 

To be sure we keep that winning pace throughout your design project we will check in with you along the way using  10/50/99 feedback process which ensures we're on track at the most crucial parts of a project, allowing you to give the right feedback at the right time:

• 10% done —  A skeleton, outline or wireframe of the final design. At this stage, you can give feedback confirming the vision and direction of the work is headed in the right direction..
• 50% done — The core components are coming together. The direction is no longer at debate so leave that feedback at the door. Instead, focus on whether or not the vision you determined is being visualized in the design.
• 99% done — The nitty-gritty design tweaks. Finally! You can start tweaking things like spacing, colors, you name it.

This keeps us on pace and clearing those hurdles smoothly. 

Yay! The design is complete. We provide you with the final files and invoice so you can put the designs into action.  

We will also debrief

for feedback on how you found the process and what could be improved or tweaked.